PHAM, N. T. Increasing the Effectiveness of Public Service Announcements Among Gen Z by Using Influencer Advertising. Journal of Applied Business and Economics, [S. l.], v. 26, n. 2, 2024. DOI: 10.33423/jabe.v26i2.6972. Disponível em: https://articlegateway.com/index.php/JABE/article/view/6972. Acesso em: 2 jul. 2024.