Agbemabiese, G. C., Nyamekye, M. B., Andoh, J. A. S. and Husseini, M. M. (2024) “Do AI-Based Voice Assistants Influence Brand Continuous Usage? The Mediating Role of AI-Driven Customer Experience”, Journal of Applied Business and Economics, 26(2). doi: 10.33423/jabe.v26i2.6973.