Influential Article Review - Generating Value for Companies and Communities through CSR
Keywords:
Corporate social responsibility, Corporate sustainability and responsibility, Creating shared value, CSR, Strategic CSRAbstract
This paper examines corporate social responsibility and sustainability. We present insights from a highly influential paper. Here are the highlights from this paper: Today’s corporations are increasingly implementing responsible behaviours as they pursue profit-making activities. A thorosugh literature review suggests that there is a link between corporate social responsibility (CSR) or corporate social performance (CSP) and financial performance. In addition, there are relevant theoretical underpinnings and empirical studies that have often used other concepts, including corporate citizenship, stakeholder management and business ethics. In this light, this contribution reports on how CSR is continuously evolving to reflect contemporary societal realities. At the same time, it critically analyses some of the latest value-based CSR constructs. This review paper puts forward a conceptual framework for corporate sustainability and responsibility. It suggests that responsible business practices create economic and societal value by re-aligning their corporate objectives with stakeholder management and environmental responsibility. For our overseas readers, we then present the insights from this paper in Spanish, French, Portuguese, and German.