QU, Y.; HILL, W. W. Predictors of Customer’s Subscriptions to Movie and Sport Packages. Journal of Marketing Development and Competitiveness, [S. l.], v. 12, n. 4, 2018. DOI: 10.33423/jmdc.v12i4.201. Disponível em: https://articlegateway.com/index.php/JMDC/article/view/201. Acesso em: 3 jul. 2024.