Globalization, Assimilation, Culture Erasure: A Review of Trinidad and Tobago

Abstract

This quantitative study examined the relationship between globalization and assimilation to determine whether managers in Trinidad and Tobago devalue their own culture to assimilate into a global culture. Global and culture assimilation as described by Hofstede (1980), Trompenaars and Hampden-Turner (1993), and Schein (1996a, 1996b) provided theoretical grounding for the study. The results were (a) demographic factors impacted culture, (b) global factors had no impact on culture, (c) the Trinidad and Tobago manager assimilated during international business meetings, (d) there was an impact of assimilation on culture, and (e) there was no change in management behavior during international business meetings.