An Anthropological Approach to Ignite Traditional Focus Groups - A Review of Refocusing Focus Groups: A Practical Guide

Authors

  • Maryann McCabe University of Rochester

DOI:

https://doi.org/10.33423/ijba.v2i1.1192

Keywords:

Anthropology, Ethnography, Business

Abstract

.

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Published

2011-04-01

How to Cite

McCabe, M. (2011). An Anthropological Approach to Ignite Traditional Focus Groups - A Review of Refocusing Focus Groups: A Practical Guide. International Journal of Business Anthropology, 2(1). https://doi.org/10.33423/ijba.v2i1.1192

Issue

Vol. 2 No. 1 (2011)

Section

Articles

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