Influencing Factors on the Choice of College Business School Major

Abstract

The purpose of this paper is to examine whether a variety of factors encountered by college students influence choice of college major for undergraduate business students. We examine factors including introductory courses, importance of professors, professor use of classroom resources, professor’s discussion of career and future employment options, employment potential, future earnings potential as well as personal and family characteristics of a student. These findings will provide guidance for department chairs how to staff introductory courses, and professors who have the requisite work experience to emphasize future employment options and benefits of keeping families of students informed on the profession who have interested students.