The Utilization of Instructional Technologies to Augment Traditional Instructional Strategies Within Online Undergraduate Entrepreneurship Programs

Abstract

Researchers have categorized the methods used to teach entrepreneurship in a face-to-face delivery mode. However, little research has examined methods used for teaching entrepreneurship online. Accordingly, this paper surveys faculty and program chairs at universities that offer online entrepreneurship courses in order to establish a baseline of instructional strategies used within online entrepreneurial education. Since extant literature on effective entrepreneurial teaching methods emphasize the inclusion of entrepreneurship exercises to be experiential and creative, the authors build upon their survey baseline by suggesting five typical activities from the online canon and re-purpose them to increase the experiential nature of such exercises.